Press

The M&A Mastermind Podcast – Unlocking the Value of IP in M&A

12.03.25

Ms. Weilbut explains how different types of IP—trademarks, copyrights, patents, and trade secrets can be strategically protected and leveraged to build a competitive “moat” around businesses and enhance their value. The conversation covers common IP misconceptions, the importance of goodwill in brand valuation, challenges in protecting trade secrets, and how AI is increasingly shaping IP strategies in modern business transactions. Watch the full podcast on intellectual property here.