Intellectual Property

We have handled many of the seminal intellectual property transactions and litigations in the publishing, marketing, licensing, and new technology fields. Our clients often own or seek intellectual property rights, and our special expertise in the global intellectual property arena helps them succeed. Visit our IP & Media blog for legal updates and expert insights.

IP Licensing

As a leading global media and entertainment law firm, we help our clients negotiate strategic agreements that grow their businesses and unlock the value of their intellectual property. With deep subject-matter expertise and a practical understanding of how creative and technology-driven companies operate, we provide business-focused advice to help clients structure deals, manage risk, and adapt as content and distribution models continue to evolve.

Trademark Licensing

We help clients monetize their trademark assets through licensing, merchandising, collaborations, branded entertainment and tie‑ins, among other opportunities. At the same time, we advise on the careful management of trademark rights to avoid compromising their validity in licensing arrangements or acquisitions. When trademarks change hands, we guide clients through the varying requirements of IP offices throughout the world to ensure that their rights are properly recorded and fully protected.

Copyright Licensing

We structure and negotiate copyright licenses and related agreements for books, film and television, music, advertising, software, games, and digital products, including complex, multi‑party and cross‑border arrangements.

Music Licensing

We represent music companies, publishers, songwriters, recording artists, and digital services on copyright ownership, splits, sampling, synchronization, mechanical and performance licensing, catalog administration, and compliance with evolving music industry practices and regulations.

Software and Internet Technology Licensing

We advise technology companies and platforms on copyright issues relating to software, digital tools, games, APIs, and online services, including licensing models, scope‑of‑use restrictions, embedded and enterprise deployments, font software licensing, and copyright risk in internet‑based products. Our counseling also includes DMCA compliance, intermediary liability, and strategies for managing user‑generated content and platform enforcement.

Celebrity Licensing

We work with clients and brands to create licenses to use celebrity names, images, and likenesses on merchandise and marketing materials.

Attorneys in Our IP Licensing Group
Terri Seligman Headshot
Terri J. Seligman
Partner
Frankfurt Kurnit logo : Headshot Placeholder
Jacqueline Charlesworth
Partner
Christopher Chase Headshot
Christopher R. Chase
Partner
Lisa Davis headshot
Lisa E. Davis
Partner
Catherine Farrelly headshot
Catherine M.C. Farrelly
Partner
Melissa Georges headshot
Melissa Georges
Partner
Jeremy Goldman Headshot
Jeremy S. Goldman
Partner
Richard Heller headshot
Richard B. Heller
Partner
Jason Howell headshot
Jason Howell
Partner
Candice Kersh
Partner
Kimberly M. Maynard
Partner
Brian Murphy headshot
Brian G. Murphy
Partner
Julie Murray headshot
Julie M. Murray
Partner
Edward Rosenthal headshot
Edward H. Rosenthal
Partner
hannah taylor headshot
Hannah E. Taylor
Partner
Melanie Tomanov headshot
Melanie Tomanov
Partner
Mike Williams
Michael R. Williams
Partner
Maura Wogan headshot
Maura J. Wogan
Partner
Frankfurt Kurnit logo : Headshot Placeholder
Rachel Santori
Counsel
Matthew Vittone headshot
Matthew R.D. Vittone
Counsel
Frankfurt Kurnit logo : Headshot Placeholder
Jean Voutsinas
Counsel
Zach Lewis
Zachary A. Lewis
Associate
Kate Patton headshot
Katelyn J. Patton
Counsel

Right of Publicity

The Right of Publicity, sometimes called the Right of Personality, is the power to control the commercial use of one’s name, image, likeness, and other aspects of persona and can be an essential asset in the modern media landscape. Our firm provides sophisticated counsel to brands, advertisers, media companies, and high-profile individuals on the protection and monetization of these rights.

Strategic Counsel & Multi-Jurisdictional Expertise

Publicity rights are governed by a complex patchwork of state laws, many of which differ from one another in substantive ways. We provide deep-bench experience in the cornerstone jurisdictions of New York and California, while navigating the diverse common law and statutory frameworks of other states. We specialize in complex choice-of-law analyses to determine which protections may apply to multi-state and digital campaigns.

The Digital Frontier: AI, Deepfakes, and Digital Replicas

As technology outpaces traditional law, we guide clients through the “new” provisions that are being added to or included in Right of Publicity protections. These include:

  • Digital Recreations:Rights surrounding AI-generated avatars and voice clones.
  • Deepfakes & Revenge Porn:Utilizing new statutory protections to combat unauthorized digital manipulations.
  • Synthetic Media:Drafting contracts that address the creation and ownership of digital replicas.
Post-Mortem Rights & Estate Management

We have addressed many issues involving the estates of deceased celebrities and of other individuals who which to preserve and exploit their legacies. Our team is well-versed in the latest legislative updates, including the recent New York post-mortem statute.  We also address the risks involved when entities incorporate deceased people into adverting.

Transactional Excellence: Celebrity Licensing

We act as the bridge between talent and commerce. Our attorneys represent brands, advertising agencies, entertainers, creators and other celebrities in drafting and negotiating licenses for:

  • Global marketing campaigns and endorsements.
  • Merchandising and brand integrations.
  • Modeling and influencer agreements.
Litigation & Defense

When rights are infringed or claims are asserted, we offer a formidable defense and enforcement practice. We have been involved in many of the leading Right of Publicity cases in the United States. Our expertise includes:

  • Enforcement:Pursuing unauthorized commercial misappropriation.
  • First Amendment Defense:Analyzing whether a use is protected “non-commercial” expression or actionable commercial speech.
  • Fair Use & Transformative Use:Navigating the nuances of artistic and news-related exceptions.
Global Reach

Personality rights vary significantly across international borders. We coordinate with local law experts worldwide to guide our clients through the “tricky arena” of international personality rights and analogous privacy laws, ensuring global campaigns are compliant.

Attorneys in Our Right of Publicity Group
Terri Seligman Headshot
Terri J. Seligman
Partner
Edward Rosenthal headshot
Edward H. Rosenthal
Partner
Brian Murphy headshot
Brian G. Murphy
Partner
Christopher Chase Headshot
Christopher R. Chase
Partner
Kimberly M. Maynard
Partner
Maura Wogan headshot
Maura J. Wogan
Partner
Catherine Farrelly headshot
Catherine M.C. Farrelly
Partner
Jeff Greenbaum Headshot
Jeffrey A. Greenbaum
Partner
Candice Kersh
Partner

Trademark Counseling

Consistently recognized by Best Law Firms and World Trademark Review as a leading trademark practice, we are trusted by some of the world’s best known brands to protect and enhance the value of their trademarks. We provide practical, business-focused counsel grounded in a deep understanding of not only the law, but also of our clients’ broader commercial and creative goals. Our team manages thousands of U.S. and international trademark filings for clients ranging from globally famous super brands to emerging businesses, and individual creators, across industries including entertainment, sports, fashion, media, hospitality, financial services, and digital technology.

Our attorneys are internationally recognized as leaders in the trademark field and are frequently called on by peers and clients for their judgment, experience, and strategic insight. They hold leadership positions in organizations such as the International Trademark Association, Marques, and Intellectual Property Owners Association, and regularly speak to national and international audiences on brand-related issues. Frankfurt Kurnit’s Trademark practice is ranked Tier 1 by Best Lawyers, our attorneys are repeatedly recognized as Super Lawyers, and Chambers USA highlights our “longstanding expertise in copyright and trademark law, with a forte in commercial agreements, portfolio management, and brand strategy.”

Our services include:

Trademark Clearance

We assess the availability of trademarks, designs, slogans, and packaging. Clients value our ability to develop clearance strategies that are efficient, cost-effective, and tailored to their business goals. Our experience allows us to provide clear, practical advice based on thoughtful risk assessment, including a careful distinction between marketplace infringement risk and potential registration obstacles.

Portfolio Building and Management

We work with clients to develop strategic, budget-conscious plans to protect and maximize the value of their trademarks worldwide. Our filing strategies are tailored to each client’s business objectives, helping determine where and when trademark protection makes the most sense. To help our clients secure registration of their trademarks in the United States and abroad, we submit sophisticated, well-researched arguments to overcome refusals and take action against blocking third party filings, when appropriate.

Through our sophisticated docketing and portfolio-management system, we track all application and registration deadlines and provide clear, customizable reports that give clients a comprehensive view of their trademark assets and related deadlines—designed to deliver the information most relevant to their business needs.

Trademark Enforcement

We help clients protect and enforce their trademark rights, whether challenging infringement or defending third party claims. No matter the situation, we carefully assess the best strategy to achieve a successful outcome, guiding our clients through complex disputes with a focus on efficient, favorable resolution.

Attorneys in Our Trademark Counseling Group
Christopher Chase Headshot
Christopher R. Chase
Partner
Catherine Farrelly headshot
Catherine M.C. Farrelly
Partner
Kimberly M. Maynard
Partner
Edward Rosenthal headshot
Edward H. Rosenthal
Partner
Frankfurt Kurnit logo : Headshot Placeholder
Rachel Santori
Counsel
Frankfurt Kurnit logo : Headshot Placeholder
Jean Voutsinas
Counsel
Amanda Barkin Headshot
Amanda Barkin
Counsel
Francesca Campione headshot
Francesca M. Campione
Associate
Louise Decoppet headshot
Louise E. Decoppet
Associate
alejandro palma headshot
Alejandro Palma
Associate

Trademark Litigation

Safeguard Your Brand. At Frankfurt Kurnit, our Trademark Litigation Group protects the value and integrity of your brand with precision, strategy, and unwavering advocacy. Whether defending or enforcing your rights, we combine deep industry insight with courtroom expertise to resolve disputes efficiently and effectively.  We represent clients in federal and state court, at the Trademark Trial and Appeal Board, and in international tribunals.  Our experience includes:

Securing a temporary restraining order and preliminary injunction for an international sports organization, protecting it against unlicensed and potentially damaging use of its trademarks during a critical period.

Defending a health services organization against trade dress, trademark and false advertising claims, including securing an early dismissal with prejudice of the false advertising claim and a dismissal without prejudice of the trade dress infringement claim that forced plaintiff to articulate a significantly narrower trade dress.

Blocking a former licensor from getting a temporary restraining order or preliminary injunction against a beverage company’s continued use of the licensed marks.

Obtaining early and favorable settlements in federal court, at the TTAB, and abroad for a sports league accused of adopting infringing trademarks.

Enforcing a travel company’s rights at the TTAB and earning a judgment that its house mark is famous.

Crafting and implementing an international registration strategy that allowed our client to assert prior rights in multiple jurisdictions, ultimately forcing an early and multi‑jurisdictional settlement that permitted continued use of its mark.

Forcing early dismissal of a motion seeking a declaratory judgment of non‑infringement for a well‑known New Jersey retail store and dairy farm

Negotiating a favorable settlement for a production company that prohibited further use of its trademarks.

Defending a retail platform against claims by dozens of models for trademark infringement and infringement of their name, image, and likeness, earning early opinions from the court that forced a favorable settlement.

Leveraging our client’s international trademark rights to force a positive conclusion to a multi‑jurisdictional dispute.

Litigating claims in federal and state court to force a former licensee to cease continued and bad‑faith use of a fashion designer’s name and trademarks.

Attorneys in Our Trademark Litigation Group
Kimberly M. Maynard
Partner
Catherine Farrelly headshot
Catherine M.C. Farrelly
Partner
Edward Rosenthal headshot
Edward H. Rosenthal
Partner
Maura Wogan headshot
Maura J. Wogan
Partner
Frankfurt Kurnit logo : Headshot Placeholder
Rachel Santori
Counsel
Frankfurt Kurnit logo : Headshot Placeholder
Jean Voutsinas
Counsel
Amanda Barkin Headshot
Amanda Barkin
Counsel
Peter Devlin headshot
Peter A. Devlin
Associate
Khasim Lockhart headshot
Khasim Lockhart
Associate
molly rothschild headshot
Molly G. Rothschild
Associate
Michael Salik headshot
Michael Salik
Associate
Ruby Strassman headshot
Ruby Strassman
Associate
Emily Tate headshot
Emily B. Tate
Associate